Last Saturday we hosted a workshop: Make your own Muesli.
Here’s the wrap up:
We focused on breakfast cereals to give you a little insight into some of the traps we fall into. Most of us don’t realise how much sugar is in the cereals we buy at the supermarket and how in fact some of them should probably be labelled as confectionary rather than “wholegrain nutrient goodness.”
Of course, we made our own muesli and found out everything that’s in it. But before we got into that, one of our Nourish leaders Steph, talked about the importance of breakfast.
She touched on education and modelling, where research shows the importance of educating parents on healthy eating as it is found children model those closest to them, especially in early childhood. We learnt that a nutritious breakfast helps children:
Next we played an activity where kids and parents were asked to guess how much sugar (not carbs, just simple sugar) was in an average bowl of some of the most popular brands of cereal.
It’s quite incredible what the marketing teams behind these cereals are allowed to get away with. Let’s take one of my favourites and consider it for a second. Nutrigrain.
Firstly the name. Nutri (that’s short for nutrition or nutritious right?) and Grain, well that’s healthy, natural and a good source of complex carbohydrates.
Then the packaging. Corn- Oats – Wheat. No problems there. Corn is basically a vegetable. Oats and Wheat are wholegrains.
Then it’s got Protein “For muscle development” Calcium “For Bone strength” And Carbs “For Energy”
This product sounds great so far doesn’t it!?
Then you think of their advertising campaigns. Iron Man. “You only get out what you put in” They show teenage boys growing into fit healthy young men by eating nutrigrain and Mum feeling great about making sure their kids have got enough energy to complete an iron man challenge!!
How do they get away with it? Nutri-grain is 32% sugar. It’s the second largest ingredient after flour.
The other results were surprising too:
|Brand||Serving Size||Sugar||Per 100g|
|Kellogg’s Coco pops||50g||18.25g||36.5g|
|Kellogg’s Special K||50g||7.25g||14.5g|
|Be Natural. Pink Lady Apple||50g||11.35g||22.7g|
|Uncle Toby’s Plus Fibre||50g||12.3g||24.6g|
|Uncle Toby’s Natural Style Muesli||50g||8.85g||17.7g|
Overall, many of the cereals we buy at the supermarket are:
It’s scary to think that 25% of Australian children under the age of 18 are now overweight or obese and research is showing that if you’re overweight in your childhood, there’s an 80% chance that you’ll be overweight or obese as an adult.
Several studies have found a direct link between the increase in sugar consumption and obesity in childhood.
If we can target and improve these behaviours from an early age and teach children about the importance of choosing healthy foods most of the time, in particular by starting the day with a healthy, low or no sugar breakfast, then we set them up with positive habits to carry for their lives.
Ok so on a positive note!!
And most importantly, there was an overwhelming amount of feedback to say that it was DELICIOUS!
All in all it was a great afternoon!
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